The story behind how we started
ConvertMate's journey began at a barbecue in London in 2020. Boris and Marc, two friends with a shared passion for entrepreneurship, found themselves in a deep conversation about their dreams and ambitions. It wasn't just the smoky aroma of grilled food that brought them together; it was a mutual drive to make a real difference in the world of eCommerce.
At that time, Boris was running an ethical eCommerce marketplace with thousands of products under his belt. Marc, on the other hand, was making waves at Vercel, a leading eCommerce tech startup.
Their shared vision was clear: build something that would simplify eCommerce for merchants, making their lives easier and their businesses more successful. And so, in May 2023, Boris and Marc decided to bring their ambitions to life. They put their all—200% of their energy—into creating ConvertMate.
That's how ConvertMate was born. In just a year, ConvertMate has made its mark as a leading eCommerce app for SEO automation. Merchants see an 84% increase in organic traffic using ConvertMate.
Today, hundreds of Shopify merchants and agencies around the world trust us to help them grow. Building on this momentum, Boris and Marc are more determined than ever to bring their full vision to life: a platform that improves product distribution across all eCommerce channels, whether organic or paid. ConvertMate is here to help merchants thrive.
We invite you to join us on this journey. Stay connected by following our newsletter, and let's build a better eCommerce future together.
