How Schuhbidu24’s launched a 3,000-product catalog with polished SEO

Schuhbidu24 is a German retailer specializing in children's footwear. Selling more than 3,000 products from more than 50 brands like Bugatti, Crocs, and Ecco, Schuhbidu24’s mission is to provide every child with healthy and comfortable shoes for day-to-day life, sports, and holidays.

Originally a physical store, Schuhbidu24 aimed to increase sales selling online. With over 70 collections and 3,000 products, they needed a fast way to do SEO for hundreds of pages and listings. ConvertMate was the perfect partner to achieve their goal.

• Over 3,000 products and 70 collections

• Time-consuming SEO optimization

• Technical on-site changes that require expert guidance

The biggest challenge Schuhbidu24 faced was adapting SEO for their product listing. The team uploaded 50 to 100 new products each week and only maintained basic meta fields (size, color, and shoe type) for convenience. They also lacked experience in technical and on-page SEO, making it difficult for the brand to become visible on Google searches.

With so many products, extensive data, and limited SEO knowledge, optimizing the store manually was a significant struggle.

• Strategic keyword research

• Crafting product descriptions optimized for visibility

• Automatic management of meta titles and descriptions

Using ConvertMate keyword research, Schuhbidu24 found the best keywords they could use to improve page visibility. 

We automatically created product descriptions with the right keywords for all 3,000 products. And optimized meta titles and descriptions for important footwear characteristics, such as size, type, and color.

With ConvertMate, Schuhbidu24 handled product listings and SEO with no manual work, making the process smooth and efficient for driving organic traffic on Google.